UX Agency London was founded on a simple frustration: too many businesses were spending enormous sums on digital products that their users found confusing, frustrating, or just plain unusable. We set out to fix that.
Over the past twelve years, we've worked with everyone from seed-stage startups figuring out their first MVP to established brands looking to modernise products that were built in a different era of the internet. The problems are usually different. The underlying cause is usually the same: not enough genuine understanding of the user.
We're a compact, senior team. You won't find us farming work out to juniors or offshore studios. The people you meet in the sales process are the people who do the work. That matters, because UX is about nuance — the difference between a design that works and one that doesn't is often in the details, and that requires experience.
We're based in London but work with clients across the UK and internationally. Remote works well for most of what we do, but we're always happy to come to your office when it counts — for workshops, stakeholder presentations, or user testing sessions.
We're proud of our 98% client satisfaction rate, but what we're most proud of is the outcomes: higher conversion rates, lower churn, better product reviews, fewer support tickets. UX done properly isn't a cost — it's an investment with measurable returns.
Research Over Assumption
We don't design based on what we think users want. We find out. Every design decision we make is backed by research, data, or testing — never intuition alone.
Honesty Over Agreeableness
If your idea isn't user-validated, we'll tell you. If we think a different approach will work better, we'll say so. We're here to help you build something great, not to tell you what you want to hear.
Clarity Over Complexity
The best UX is often invisible. We resist the urge to add features or visual complexity for its own sake. Simple, clear, effective — that's the standard we hold ourselves to.
Partnership Over Transactions
We take your project seriously. We learn your business. We invest in the outcome. The best results come from real collaboration, not a brief-and-deliver dynamic.
Our Team
Marcus founded the agency after a decade in product design at agencies and in-house at two London tech companies. He leads UX strategy and client relationships, and still gets hands-on with research on every project.
Aisha runs our research practice. With a background in cognitive psychology and six years in UX research, she brings rigour and empathy to every study — and a talent for turning complex research findings into things clients actually act on.
Tom has been designing interfaces since the era of skeuomorphism and has kept pace with every trend since. He leads the visual design work and obsesses over the details — typography, spacing, interaction design — that make the difference between a good interface and a great one.
Neha bridges the gap between design and code. She builds the interfaces we design with an obsessive attention to detail, ensuring the final product matches the pixel — and works flawlessly across every device and browser.